Tourism spending rose by approximately 3 percent in 2025
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In 2025, tourists in the Netherlands spent a total of 117.6 billion euros. That is 5.6 billion euros more than in 2024. Adjusted for price increases, real growth was 3.1 percent.
More than half of this growth came from foreign tourists. They spent a total of 41.7 billion euros. That is 3.1 billion euros more than last year.
According to Statistics Netherlands (Centraal Bureau voor de Statistiek, CBS), this represents growth of 7.1 percent. Tourism spending comprises all expenditure by tourists before, during and after their trip. Sometimes people from other countries make online purchases from a Dutch company, for example for a flight or hotel.
Those expenditures are included as well. In 2025, Dutch tourists spent a total of 70.0 billion euros. This is 0.8 percent more than in 2024, after adjusting for prices.
They account for more than half of all tourism spending. Other expenditures that cannot be attributed specifically to Dutch or foreign tourists total 6.0 billion euros. These include, for example, spending on clothing, sports equipment, caravans and boats.
This spending increased by 3.7 percent. In 2025, the tourism sector grew more strongly than the economy as a whole. Tourism’s value to the economy now stands at 42.3 billion euros.
This is 3.9 percent more than last year. The level is even higher than in 2019, the year before the coronavirus pandemic. Since the coronavirus pandemic, tourism has recovered faster than the rest of the economy.
Tourism’s share of the economy remained unchanged at 4.0 percent. Almost all businesses within the tourism sector contributed to this. Aviation, travel agencies and culture experienced the strongest growth.
The number of jobs in tourism was slightly higher in 2025 than in 2024, but was still below the 2019 level. There are now 458,000 full-time equivalent jobs, an increase of 0.6 percent. Tourism accounts for 5.4 percent of all jobs.
During the coronavirus pandemic, this was only 4.6 percent. Slightly fewer people work in the hospitality industry than last year, but more people work in other parts of the tourism sector. Jobs were added particularly in the arts, culture and hobby clubs sectors.
The number of people working in tourism rose by 1.3 percent, while the number of jobs increased by 1.1 percent. This is because tourism has many part-time jobs, meaning that there are more jobs than people.